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Hebei British Metal Kai-Network Co., Ltd. Development Strategy

Posted on:2014-05-13Degree:MasterType:Thesis
Country:ChinaCandidate:P W JiFull Text:PDF
GTID:2269330425483826Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Since the reform and opening up, China’s enterprises in all industries such as bamboo shoots after a spring rain as a rapidly growing up, after nearly30years of development, the industry leading enterprises to continue to expand the scale of operation, technical content and level of knowledge products are constantly improving, the customer to the product will be more diversified, personalized, the lower the price of the product and the service requirements of the higher, more incentive competition. The overall level of industrialization of our country compared with developed countries there are many gaps, but throughout the developed country enterprise size, small and medium-sized enterprises play a decisive role, playing an irreplaceable role; our country small and medium-sized enterprise also to its unique mode of operation is flexible, low cost, flexible and other advantages based on transfer to change the market and consumers on the pursuit of fashion, personalized, become the mainstay of China’s gradual move towards industrialization. Vary from minute to minute market environment and the increasingly competition strength to make strategic management has become more and more important role in the operation of enterprises, especially in the current domestic trouble and foreign invasion and the context of the global financial crisis, the survival and development of enterprises are facing a very big challenge, which requires more enterprises from the strategic height to study suitable direction, is pre Li, no success.According to the enterprise strategic management theory and practice, discusses the screen enterprises in seeking development in the process of how to improve the operational efficiency of enterprises, enterprises to optimize QCDSM; how to build enterprise talent echelon formation and development platform, the formation of the core competitiveness of enterprises and thus, allow enterprises to embark on a fast on the road of sustainable development. The British Kai-mode Metal Mesh Co., Ltd as the research object, focuses on the analysis of the enterprise operation strategy system. The main research results are:1through the discussion and analysis of the enterprise strategic management theory, to screen business development ideas and strategic outlook. 2focuses on the analysis of the global financial crisis and the domestic trouble and foreign invasion in the background, management environment and development trend of Chinese silk enterprises.3British Kai-mode Metal Mesh Co., Ltd as the research object, focusing on the enterprise from research and development, operation system and personnel training analysis, to develop more suitable for the sustainable development of the enterprise strategy, the company leading position in the Chinese metal industry and within5years the amount of business the goal of doubling. At the same time, provide the reference for the screen industry development planning and strategic choice.
Keywords/Search Tags:Strategic, management, Core-competitiveness, Screen, business, Operation, management YKM Company
PDF Full Text Request
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