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Research On The Core Competitiveness Of CGBZ Hydropower Construction Group Corporation

Posted on:2009-01-26Degree:MasterType:Thesis
Country:ChinaCandidate:W DuFull Text:PDF
GTID:2189360272975078Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The foreign research on the business strategic management began from 1960s. The United States was the first to come into the so-called"the times of strategic management"in 1970s; Japan also declared it had come into"the times of strategic operation"in 1980s. In the today's advanced countries, strategic management, which has been accepted by most businessmen and widely applied into practice, has already filtered into people's minds. However, for the business field and management study field in our country,"the times of strategic management"has just been approaching. In our country, the construction industry was opened earlier. Chinese hydropower construction companies have fallen into a troublesome condition. Therefore, many companies'urgent topics are the following ones: how to maintain their own advantages in today's big environment and how to stimulate the companies to develop healthily and ordered.In this thesis, the author introduces the basic theories of strategic management, collects and analyzed a lot of data in construction industry, investigates on CGBZ Hydropower Construction Group Corporation. He adopted the five force models of strategic management to analyze CGBZ Hydropower Construction Group Corporation's environment, uses EFE matrix to analyze GBZ Hydropower Construction Group Corporation's outside environment so as to find out the tendency and direction of the CGBZ Hydropower Construction Group Corporation's outside environmental changes and recognize the chances and threat caused by them. He utilizes the inside environment analyzing method to recognize the CGBZ Hydropower Construction Group Corporation's core competing force, to find out the source of sustainable competition advantages which functions as the premise of designing the development strategy. He applies SWOT matrix model to thoroughly analyze and grasp the advantages, disadvantages, chances and threats faced by the CGBZ Hydropower Construction Group Corporation, find out the suitable development direction and make a right plan of strategic development to entirely instruct the enterprises'management and operation.Eventually, the author puts forward the strategy-realizing program including how to timely adjust the industry and the structure of property right, how to utilize core competitiveness, which has considerable significance to the development of hydropower construction enterprises.
Keywords/Search Tags:strategic management, SWOT analysis, core competitiveness
PDF Full Text Request
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