Effect And Countermeasure Of The Green Barriers On The Export Of Agricultural Products Of A Company

Recently, with food safety scandals and environmental pollution accidents continue to occur, as well as increasingly voice of green environmental protection, provide a plausible reason for developed country to take new forms of trade protection. The legal documents within the GATT’s and WTO’s framework about the protection of human, animal or plant life or health provides a legal basis for the countries to use trade protection in order to restrict international trade. Green barrier exactly emerged from this kind of background; Green trade barrier has become one of the most effective means of trade protection in the current international trade realm due to its superficial rationality and concealment.This paper studies on the basic concepts, characteristics and forms of green barrier. Analysis on the export of agricultural products of A company. Analysis The positive influence and negative influence of Green barrier of the main export destination of agricultural products of A company, such as Japan, South Korea, Thailand, Malaysia and Indonesia. To adverse effects of green barrier effectively circumvent the foreign for A company, such as production and development of new products and new markets, the establishment of export agricultural products cultivation demonstration area, application of HACCP,GAP in the process of agricultural production and strengthen the construction of laboratory. These measures will ultimately make A company to achieve a sustainable development of its agricultural product export.