New Media Advertising Research Phones

With the development of society, the rapid development of science and technology.In a world of high-tech electronic products today, circulation and dissemination ofinformation to the modern people and social harmony, is a way of communicationbetween people. In every corner of the traditional information media slowly into ourlives at the same time, a new media forms gradually, this is the "new media". As theceaseless progress of science and technology, the new media has become a constantlychanging form, is innovative, which is synchronous with the era of progress anddevelopment. New media elements and traditional media is different, in many ways,embodies the progress of the times. Of course, the characteristics of new media is veryimportant, otherwise, can only be further improved in some characteristics based on thetraditional media.The emergence of new media, not only changes the original mechanism ofinformation production, also caused the educational revolution in education ofJournalism and communication, the opening of new media professional no longerregard culture as the main direction of reporter of Journalism and communication, but todevelop a new media talents. This new media education reform with the high speeddevelopment of economy in the information age today.Advertising is the dissemination of information, people and social communication.In the traditional media, the information can be spread more widely. But with thedevelopment of modern high-tech, the emergence of new media makes the developmentof advertising information to speed up the pace, under the development of Internettechnology and electronic products increasingly upgrading of tide, the development ofmobile phone industry is make a spurt of progress. At that moment there from themobile phone, then close the distance between people. With the passage of time, a newgeneration of intelligent mobile phone has3G mobile phone, the mobile phone hasbecome the development of the third generation of high-performance, high-qualityinformation carrier and communication tool, combined with a new generation of mobilephone and the new media technology, strengthen the high rate of dissemination ofinformation, can be said that the mobile phone is an important component of intelligent node of advertising information propagation. Send new media forms of advertising, inwith the new media mobile phone on the lower, it can do the effective information flowreleased quickly and, so that information can spread more quickly among people.According to the relevant statistical data analysis, in the production and disseminationof advertising company, in the new media mobile phone as a medium for advertising theproportion considerably more than20%, and the advertisement information is becomingmore and more rich, the emerging mobile phone mobile phone newspapers, magazinesmore rapidly, quickly become the advertising industry development the vanguard of thearmy.