Wine Industry Development In Yunnan Province On National Economics

Wine, as one of the products which expresses the Chinese national culture, has already infiltrated into and influenced each nationality’s religion, production, history, politics, literature, daily life; whereby, the Wine-making industry, as the economic forms which involves not only in the first industry but also secondary, tertiary industries, played its great role in the economic development of ethnic minority areas. Among the studies regarding on wine industry, researchers trends to concentrate more on its macro level, thereby, however, the researches on regional wine industry are relatively less, especially from the perspective of ethnic economics to discuss the Wine-making industry’s nationality and culture characteristic. As a result, the study on Wine-making industry in ethnic minority areas can only play as a supplement of the studies on national wine industry or some specific wine. This phenomenon reflects that our academic circles have neglected of the wine industry’s significant role on developing national regional economy under the current ethnic economic developing background.In this paper, the writer regards the Wine-making industry in Yunnan Province as the research object to discuss its great influence on developing local economy in current supportive policy environment.Firstly, this paper generally presents Yunnan’s Wine-making industry’s current situation, the strengths and weaknesses, and also analytically introduces its great ethnic and cultural characteristic.Secondly, by expanding from economic and cultural value of Wine-making industry of Yunnan Province, the paper discusses its important roles on developing local economy from stimulating domestic demand, generating foreign exchange, attracting foreign investment, expanding employment, improving agricultural value-added, then the paper summarizes its significant effects on the local cultural heritage and cognitive aspects in Yunnan Province.Thirdly, based on the SWOT analysis, the paper demonstrates the Yunnan’s Wine-making industry should develop in sustainable path. By laboring its advantages, disadvantages and opportunities, the writer proposes some feasible constructive proposals to develop the Wirie-making industry in Yunnan Province and points out some noteworthy issues during improvement.In the end, the paper analyzes the revelation of the Wine-making industry on developing special industries in minority areas in Yunnan Province. In the actuality that Yunnan’s national economic development is far behind the eastern region, it is important to improve’special’industries which enjoyed ethnic and cultural characteristic on’special’period.The researchers believe that to increase local economy in Yunnan province should focus on developing its distinctive Wine-making industry, by utilizing such late-mover advantages to enhance national competitiveness of the region.