The Development Strategic Research For Liuzhou General Compressor Works

In this paper, Liuzhou compressor works development strategy the problem undertook special subject studies, mainly through the analysis of Liuzhou general compressor works facing internal and external environment, as well as the industry’s history, present situation and future trend of development for the foundation, prediction and analysis of enterprises to participate in market competition and strategic change.The paper briefly introduces the research background, significance and purpose, emphasize analysed Liuzhou general compressor works faced the competition environment, points out the competitive environment for enterprises to participate in competition to the change of form, the change of management environment and competition strategy the current practical problems in application, and aims at the existence the question describes the dynamic competitive strategy and build the core competitiveness of enterprises is the basic concept.In the EMBA study of theory, on the basis of the study, this paper focuses on the theory of competitive strategy in a specific state owned Enterprises--Liuzhou general compressor works, implementation and application. Based on the reality of the market environment to promote the sustainable development of enterprises, through the analysis of enterprises are facing internal and external environment, as well as the industry trend of product technology development for the foundation, use SWOT to analyse a tool, thorough investigation competitor, analysis of enterprise internal environment, puts forward the feasible strategy for enterprise development and the implementation of measures.Finally, especially the analysis of the same type of Enterprises--Wuxi compressor limited liability company success case basis, using the key strategic factor evaluation matrix, internal strategic factor evaluation matrix, demand theory, the theory of competitive strategy, change theory, incentive theory, a comprehensive analysis of the development trend of the industry, put forward an enterprise to develop the vision, purpose, mission, target and main countermeasures.