1,945 To 1,948, "Ta Kung Pao" Editorial Research

In1926, a new company reopened Ta Kung Pao, proposing "four noes" advocates,hit the "literati political discussions" the distinctive flag to distinguish it from thegeneral public business newspapers. This newspaper has consistently upheld theoutspoken spirit, sharp vision for society, appraise and wrong. Especially after thevictory of the Anti-Japanese War, the domestic situation provides Ta Kung Pao a richercorpus.Based on the contents of Ta Kung Pao editorials, the author gets quantitativestatistics. We find that political question is main concern of Ta Kung Pao. In editorials,Ta Kung Pao criticized both the KMT and the Communist Party, the editorial amount ofcriticizing KMT is much more than that of the Communist Party. Out of the love ofcountry and concern for the people, Ta Kung Pao criticized both sides of the war, andthus fell into the cracks between the KMT and the Communist Party. Facing theircriticisms, Ta Kung Pao has repeatedly stated that its "neutral" stance and objectiveattitude. Although the anti-war voices from Ta Kung Pao were drowned in the sound ofgunfire, the good character and the communication strategies of its editorial are stilluseful for media nowadays.