Study On Chinese Women Website Gender Perspective

With the development of Internet, the cyber citizen is growing all the time, Basedon this situation, the female website in China also growing rapidly, and continue togrow stronger. Female website has just appeared in our country mainly released lifeservice information, this time the content of the site selection, columns, page styledesign is relatively single. After more than ten years of development, now China’sfemale website has become more diversified on their type and content.At present, in order to cater to the different needs of the audience, our countryfemale site presents a trend of differentiation in the content, according to focus on theways and content of different, we the female websites can be classified into differenttypes, each type of site of female audiences in different aspects of life has a differenteffect Site influence expanding along with our country women, women in our countrythe status of web sites on the Internet is also rising. In order to better serve the audience,the female website contains information every aspect of life, as a personal roles, socialroles for women has to actively guide. Women at the same time, our site whether canadapt to the development of the Internet, better take on the role of media pioneer, betterservice, reflect and guide the broad masses of women’s lives, help realize the equalitybetween men and women, maintain the legitimate rights and interests of women tobecome increasingly concern of society. Therefore, from the perspective of gendersystem was studied for the women in China website has strong theoretical and practicalsignificance.This thesis embarks from the perspective of social gender theory, the firstdefinition of female websites in China, introduces the development course and currentsituation, according to the female websites at present in our country developmentpresent situation they can be divided into the official female website, business website,the academic study of women. And combining with the text information of socialgender theory from the website, column setup, image information, advertisinginformation in different types of women the content of the web site for furtherinterpretation.On the basis of fully recognized female websites in China to promotegender equality, eliminate gender discrimination, contribution to realize the women’sliberation, etc.Also points out the various website there is still a shortage of women,such as: homogeneity serious, lack of female consciousness, libraries, etc.And from twoaspects: website builder itself, the audience for these deficiencies.Finally, the author onthese issues for site construction and development of their own countermeasures are putforward.