Design And Analysis Of Agricultural Means Of Production Of The E-commerce Platform

In recent years, e-commerce in our industry has developed rapidly, tooverturn the traditional industry sales channel model. However, in the emergingmarket for e-commerce industry, the agricultural industry is almost no development.This paper discusses in detail on the basis of the agricultural e-commercedevelopment trend and feasibility, research agricultural e-commerce platformconstruction, management and promotion. The study will address the rapid increase inlarge-scale agro-industrial upgrading farmers planting on of agriculturaldiscrimination, agricultural use, agricultural sales, agricultural distribution and otheraspects of the presence of a number of troubled problem has a positive meaning,according to e-commerce the rapid development of the hot trends, agriculturalbusiness platform will become an important channel for the future of agriculturalmarketing and distribution, will the existing agricultural circulation patterns into anew phase, while the agricultural business platform will boost China’s modernagriculture upgrading and development of industrialization.Sales channels and management level of China’s agricultural products has laggedfar behind in clothing, electronics, fast moving consumer goods industries,respectively, experienced a supply and marketing cooperatives era "in the last century,90years before the first arrived in the1990s after the year2000" advertising era ","sales model age "since the beginning of the21st century, ushered in a newtransformation node. With the development of China’s urbanization, the transfer ofland to expand the scale and flow speed accelerated scale farmers operating in China,a large number of family farms, agricultural cooperatives, and those with a certainlevel and rich agricultural experience in agricultural operators constitute agriculturalowned the use of e-commerce platform and consumer groups. Future agriculturalbusiness platform will have a B2C, O2O, mobile Internet, online payment and mobilepayment, into the characteristics of the experience sharing and social elements. Theoverall design of the agricultural business platform also combines elements ofexisting the B2C mode and B2B2C model characteristics.The specific design of agricultural B2B2C e-commerce platform architecturesand systems, and each of its pages forum detailed functional description of design,design a back-end user management, information dissemination and management,membership management, log management module; build network security, operatingsystem security, user-level security, the module-level security, database-level securitysystem module design business trading platform subscription offer, payment andsettlement, logistics tracking, returns management, service score module specificprocesses and content; platform for the promotion of online shopping statistics ofinterest, the integration project, product display, online promotion six. To platformstaff functions and task allocation, team building and put forward suggestions. And analysis of the profit model of the platform and the successful operation conditions.Concluded and discussed agricultural market advantages and bottlenecks in thedevelopment of e-commerce platform and solutions.In this study, China’s future agricultural development of e-commerce will play areference reference, play a role in the industrial development of modern agriculture.