Communications Industry The Group’s Customer Relationship Management System Design And Implementation

Long time, customer information management, which rely on the corporate staff by hand, the face of so many customers, the workload can be imagined. Not only waste a lot of manpower and resources and manual management there are a lot of unforeseen factors, resulting in the enterprise customer information management is not standardized, making the enterprise customer information management into the management cumbersome, the point of confusing information. In order to effectively reduce operating costs, eliminate loopholes in management, and enterprise customer information management drawbacks, according to the basic processes of the enterprise customer information management, to enable enterprises to have a set of comprehensive management system is very necessary. Making it enterprise customers is increasing. Customers the amount of the rise, not only led the sales, but also from the other side reflects the assistance of the enterprise customer information management information system, the enterprise is its professional service, strict management style and gradually won the trust of customers, which in established a strategic advantage in the market competition.Customer management system is a typical management information system (MIS), its development mainly includes two aspects of the establishment and maintenance of the database and front-end application development. The former requirement to establish data consistency and integrity, data security and a good library. For the latter requires applications fully functional, easy-to-use features. The development of the enterprise customer information management system so that it systematization, standardization and automation of customer-related information. Set various functions, a variety of information on customers to add, delete, search, modify operations to complete customer information management. These features to meet the basic demand for general corporate customer management, to enable enterprises to save resources, reduce labor intensity; reduce costs, save money; improve the management level, and enhance the competitiveness of enterprises in the same industry; while improving customer information the timeliness and accuracy of processing.This system is a communications company Group’s customer management system, through the application of the system to improve the efficiency of enterprise customer management. Enterprise customer management system to manage customer information, order information, customer information, statistics, product sales statistics. To keep abreast of changes in every aspect of information. Managers can each login, but taking into account the various different administrator level, therefore, set different access rights, in order to ensure the independence and security of the system. The system’s overall mission is to make enterprise management personnel can quickly and easily complete the task of enterprise customer management.After analysis, we use the Microsoft Corporation Microsoft visual studio2008development tools, provide a variety of object-oriented development tools, especially the data window can be simple and easy to manipulate intelligence database objects, the first in a short period of time prototype application system, and then, the initial prototype of the system demand iteration, constantly revised and improved, until the formation of user satisfaction viable system.