A Study Of Environmental Group Events’s Communication Mode And Its Media Mobilization

With China’s economic and social development, environmental mass incidentshighlight the growing environmental group incidents spread more worthy of study. Inthis paper, Panyu and Shifang environmental group events, for example, analysis of thereasons for the different direction of development of the environmental group eventsfrom the perspective of communication studies, found that the role of the mediaenough to affect the direction of development of the environmental group events,especially environmental mass incidents occurred Media ecological environment havedifferent effects on the results of the environmental group events generated prior tomobilization and post-mobilization of two mechanisms, giving rise to the modes ofsocial interaction, social conflict mode two distinct consequences. This study suggeststhat different media ecology environmental group events, include the politicalenvironment, geo-environmental and the social form, will lead to two modes of socialconflict and social interaction.