Analysis Factors Of Rural Health Information Communication——Sheng Qu Village Survey

Since health communication studies is introduced into our country, the relevant research mostly stays in the stage of the theoretical discussion, communicators in the absence of situation makes the concept of health promotion research more focus to the medical and health fields. Although with the deepening of the research, related health communications are the theoretical framework of building and development. But communicator’s absence embarrassment has always affects the health communication practices in the specific social situation, light practice theory has already become the one that health communication studies in China.This article through to the new house in the village of field survey and analysis of the spread of rural health communication channels, communication effect and influence factors of rural health communication problems and the difficulties encountered in the generalized analysis, and thus found in rural health communication deficiencies and weaknesses. For rural health communication is studied. The author mainly from the following several aspects Village specific social, cultural, economic and other environmental factors, based on the relevant theory of health communication study, in-depth excavation rural characteristics and influence factors of health communication, which can be used as reference for the health communication in the future. Full text discussed the health state of the flow of information in rural communities; Interactions between the villagers group and health information dissemination way; at the same time will affect the health of rural residents of information cognition, carried out analysis.