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Triple Play Background Hunan Cable Group New Business Management Platform Build

Posted on:2013-10-12Degree:MasterType:Thesis
Country:ChinaCandidate:Z WuFull Text:PDF
GTID:2268330401951319Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In2011, with the substantive advance of national triple play, City Group hasbecome the first batch of national triple play pilot areas. Operator of the subjectas a radio and television industry in Hunan Province-Hunan Cable Group, willbegin to face the direct business competition with telecom and mobile. Theauthor as the person in charge of the new business Hunan Cable Group, I amresponsible for the project to start, to the planning of new business development,business management system operators to elaborate. National triple play in2012,the end of the pilot, after the formal launch of the National, the other provinces,municipalities will be faced with this problem, so this is also an importantreference significance.From the analysis of the domestic and international cable digital TVdevelopment to the trend of the development of digital television in the provinceprospect, comprehensive study of the experiences and characteristics of the theinternational triple play of the older countries, combined with the actual situationof Hunan Cable TV Group SWOT theoretical analysis method to conduct astrategic analysis of Hunan Cable TV. In these on the basis of the analysis,focusing on the triple play global considerations, Hunan Cable Group’s newbusiness development objective analysis, also conducted a preliminary analysisand research at the same time on the new business management platform. I havefor many years on the job all the ideas, put forward some ideas on theimplementation of the new business management platform. New businessperspective Hunan Cable TV Group’s future development strategyrecommendations to enhance the core competitiveness of the triple play in thecable TV network operators, enterprises also offers some helpful suggestions.
Keywords/Search Tags:Cable TV, Management of the new Business, Value-added Services, Network Convergence
PDF Full Text Request
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