Study Design Of Mobile E-business Interaction

Mobile E-commerce is a new form of E-commerce in the era of mobile information,which make E-commerce extend from internet to mobile internet terminal.From the interactive modal under the DOS system(command line interaction) and of windows system(graphic interaction), the interaction of information age have evolved to mobile screen-touched modal(natural interaction). Through longitudinal comparison, it was concluded that there are three characteristics about mobile screen-touched interaction1) unification of display area and control area;2)finger touching operation;3)afocal display. Further more, the young people are main users of mobile E-commerce, and they pursuit fashion and personalization.Based on the interactive features and user’s characteristics of mobile e-commerce, the interactive design should fit the user’s mental modal,correspond to life experience,and provide consistency of experience. In addition, it also provide clear message structure and various retrieval modes of mass information. To achieve good interaction experience, the visual design should be clear and concise, with exact visual symbol. Personalization of visual design also should be emphasized due to the young users.