Research On The Supervision And Guidance Of Undergraduate Network Public Opinion

Accompanied by the growing prosperity of the trend of network informationtechnology,based on the environment of Web2.0, the Internet has become a socialmagnifying glass arousing public opinion. It is the popularity of media and terminalequipment that online communication has long been a very important way in people’sdaily life. The greater the proportion of college students’ groups,above of all,takeadvantages of the network for exchanging ideas. As the collision of quickness andefficiency, network public opinion is often more truly reflecting the students’values,emotions and attitude.Therefore, network public opinion may go in eitherdirection development, which is difficult to control and supervise. Thus,payingattention to undergraduate network public opinion, accurately grasping the dynamicsof such,which leads the huge significance to strengthen and improve ideological andpolitical education,meanwhile,safeguard the maintenance of harmonious university.The thesis attempts to draw in western theory, under the meaning ofundergraduate network public opinion by describing the new situation, thecharacteristics of generated paths, propagation of analysis of the root causes andtoday’s undergraduate network public opinion survey which aims to college studentsuse the network situation in real life,As mentioned before,the thesis tries to figure outrelevant guidance and supervision,expecting to be helpful to enhance undergraduatenetwork public opinion management, and provide a valuable reference for healthy,sustainable university development.The thesis is divided into five parts: The first part provides an overview of theresearch background and research status at home and abroad, showing the clearpurpose, research significance and methods of this study; The second part is to learnfrom the ideology of Marxism, ideological and political education function theory and western communication theory, which enhance the theoretical basis of the study ofundergraduate network public opinion in western theories, laying the theoretical basisof the responses of college students network public opinion; Part three respectivelyexpatiate connotation, characteristics, generating paths and propagation ofundergraduate network public opinion,which makes adequate preparation for furtherstudy answering solution; The fourth part explores the status of the network usageprofiling the environment and impact of college network opinion; The fifth part is onthe basis of the laws governing the undergraduate network public opinion,proposes toease the way, finding measures to protect its operation, upgrading management levelof undergraduate network public opinion.