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Design Of Packaging And Container Based On Regionalism Analysis And Research

Posted on:2014-03-24Degree:MasterType:Thesis
Country:ChinaCandidate:F F SunFull Text:PDF
GTID:2252330425460829Subject:Art of Design
Abstract/Summary:PDF Full Text Request
In this title, system analysis and research of the packaging container regional elementmodeling language, including its origin, development, current situation and problems andchallenges facing, on the basis of theoretical research, discusses the extraction, processingand localization of product packaging design symbol expression; the design concept ofregional products and packaging container comparison and research, including the basicelements, design method, basic procedure, material factor, technology factor, structure factor,space factor. In addition to the design method discussed, analyzed packaging modelinglanguage from various perspectives, including cultural perspective, the use of new materials,the concept of green marketing, consumer psychology, the concept of environmentalprotection, for the whole system is made a thorough research.Target market regional products usually corresponds to the relatively clear, culturalcharacteristics, but at the same time limitation is relatively large. Natural environmentalprotection property of local traditional culture element is usually have simple, many workerssince the actual territory long local environment culture atmosphere and is extracted, fromthe production and industrial scale, industrial features exquisite rigorous is, the traditionalpackaging materials often reflects the simple, lively feeling, more. The natural joy ofpsychological needs of consumers, not only can reflect the regional cultural products in localflavor and folk characteristics, but also convey the inherent characteristics of green, natural.The depth of excavation combined with modern technology and comprehensiveapplication, can provide more design resources and source of inspiration for the design of ourpackaging. In this paper, the research and analysis of a large number of examples in the reallife, at the same time, a return to the basic method of packaging and container design, if inpackaging container modeling design products can fusion fashion factors, convey enoughinformation on the products, conform to the trend of the times, but also reflects theinheritance of regional culture element, in this seemingly dilemma., to find an ideal balance,can make the commercial value to be better reflected, but also the future of regional productspackaging design is the important development direction. In this paper, try to put the ideamore widely extended to other local product packaging design in, make the past serve thepresent, with a new attitude to face the consumer, designed with profound culture, and keeppace with the times, with the product packaging works the characteristics of the times, thedevelopment of local industry boosting, realize the upgrade.
Keywords/Search Tags:Locatization of packing container modeling, local cultural symbols, greendesign, connotation, image representation
PDF Full Text Request
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