Since the new century, China′s tourism industry,the development trend of thehigh speed in the past two years, with Jiangxi tourist attraction tickets from thepreferential policy, to speed up the whole in Jiangxi province tourism development.But with the booming tourism industry development trend, compared with thedevelopment of Lushan obviously lag between serious imbalance. investigate itsreason, lack of rich local characteristics souvenirs design and to the market demandunderstand and master, etc. is the leading cause of Lushan tourist souvenirsdevelopment lagging behind the root cause. Therefore, according to the actualsituation, the author from the Angle of the design analysis of the Lushan mountaintourist souvenirs existing problems, and puts forward the Lushan mountain touristsouvenirs for innovation design, combined with possible that Lushan regional culture,from the market, use object、packaging、government and so on several aspects, designa Lushan local characteristics souvenors. |