The Reason And Strategy For Talents Outflowing In SM

Talent resource is the primary resource for modern economic development, excellent talent is the important foundation for stable, sustainable development of enterprises. Especially for the insurance industry, such an industry by marketing abstract financial products, who have high-quality human resources, who gave full play to the role of human resources, who can grasp the initiative of market competition, so as to occupy the advantage in developing.In1992, AIA of United States of America import agent system into domestic, the business of China’s insurance market increasing, along with the increase of insurance density, insurance depth in domestic insurance market, a large number of enterprises and foreign capital began to enter China insurance market, as the national economic strong and populous province, Shandong province has become the first battleground within the insurance industry, it has entered the warring states period. By the end of2010, the Shandong insurance personnel have a total of211800.(Not including the professional insurance intermediary and agency industry practitioners). The number of insurance company employees are42973. The number of provincial branch has reached59, with279new branches at all levels, a total of5419,5professional intermediary corporation organization, the total reach127. The rapid development of industry and institutions set up speed, thirst for talents is becoming obvious reflected in rising attrition index of each insurance company.In commodity economy society, talent normal circulation help talent optimization and structural adjustment between the company and enterprise, if the talent flow is frequent, especially management cadres、backbone employees or technical personnel frequent job-hopping will directly affect the enterprise’s sustainable development ability and stability, in severe cases, the company’s survival and development will face a huge crisis. It is important for enterprises to set up their own educational system, retention system, won the people’s sense of belonging. The enterprises can be the true winner in market competition when it is be able to attract, retain, develop, and motivate the talents. So it is of strategic significance to research into the cause and the solution of brain drain. This paper uses human resources management related knowledge, deeply and systematically analyze the reasons of the brain drain of SM company, combined with the current development of the insurance industry and future development planning to solve the problem of employee loss. Put forward by setting up perfect and effective, fitting the condition of enterprise recruitment mechanism; Optimize the link of employ persons, through scientific, fair and just system to optimize scientific assessment of salary incentive system, improve enterprise employees’ career planning management, improve enterprise culture, etc, to reduce the loss of talent. Through investigation and study of the reasons and countermeasures of brain drain in SM Company, it is useful reference for improving human resource management of insurance companies.