Xiang Yu Linyi Real Estate Development Company Development Strategy Study

Over the years along with the rapid development of real estate industry in line, in Linyi real estate development company to forge ahead, pioneering and innovative, in Linyi real estate development has made gratifying achievements.Along with the national and local government to the real estate industry’s macro-control, especially since this year, the State Council held a meeting of repeated requests, to consolidate achievement of estate market adjusting control, continue to strictly enforce and perfect stage by stage, to curb speculative investment demand policy, adhere to the policy of estate adjusting control not to shake, and never let the regulation again, boost prices reasonable return, safeguard the people’s livelihood, ensure that the real estate industry and the sustained and healthy development of national economy.State and local government control of the real estate industry measures, resulting in a number of real estate enterprises in financing, access to land development, real estate sales, cash flow and other areas has been very big impact.According to the Linyi real estate development company as the research object, using strategic management theory, the use of scientific research methods, the Linyi real estate development company located exterior development environment, internal resources and capabilities, research and analysis, put forward to execute multiple regional development strategy, difference of real estate product development strategy, brand strategy, and proposes the organization and system construction, human resources management, capital and financial security, enterprise culture construction, to ensure the correct implementation of the development strategy of the company, in order to achieve the company in the current period of efficient, fast and sustainable development.