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Development Strategy Research Of WGYL Company

Posted on:2013-02-12Degree:MasterType:Thesis
Country:ChinaCandidate:A M ZhaoFull Text:PDF
GTID:2249330371486456Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In recent years, along with domestic and international Mao act for service profession competition gradually vehemence, development the foreground be more and more subjected to certain of limit, at carry on various of comprehensive consideration empress the WGYL company also begin to carry on a market investigation.Pass to go together an industry mark pole business enterprise of research, more feel a business enterprise transformation of necessity, only have integration resources, formation integrity of the supply chain just match a business enterprise future development of demand.Supply chain service provide a company is having already have results to show on the market achievement case, but WGYL company how combine oneself advantage integration inside the exterior resources, at draw lessons from mark pole business enterprise of success experience of in the meantime, formation clear in meaning of strategy fixed position, expand thus valid of the road of future development become a business enterprise management to face in the process. of have to solve of problem.This text elaborated strategy management first of contents and method of theories and strategy research, later on managed WGYL company present condition and profession development trend to carry on detailed of analysis, use strategy analysis tool to the WGYL company later on place the profession environment carried on SWOT analysis and put forward in the analysis of the result with summary among them performance come out of advantage, bad situation, opportunity, threat;Then according to analyze these problems to put forward a company strategy basic frame, at strategy choice, strategy fixed position of foundation up, establishment strategy development target;In the meantime, basis to business model of detailed research, choice a few business development mode, and correspond of business development strategy;End detailed description development strategy of implement guarantee measure, from the company control mode of choice and establishment basis set out, put forward organization excellent turn design of way of thinking and programming, and pass to the present condition of human resource analysis, establishment strategy implement of human resource guarantee measure, and carried on programming to talented person’s structure and talented person’s character, and establishment company the future development be information-based development of stage target.This thesis adoption theories and practice combine together of method, according to strategy management theories and business enterprise actual put forward the strategy of the company programming and strategy target, with period provide clear way of thinking to the company future development, and for go together the industry other business enterprise of development provide to draw lessons from. Keyword:Supply chain mode, the organization be excellent to turn, control mode...
Keywords/Search Tags:Supply chain mode, the organization be excellent to turn, control mode
PDF Full Text Request
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