Research On The Construction Of Auto Production Enterprise’s Supply Chain Mode

In recent years, facing the pressure and challenges brought by multinational companies,China’s auto production enterprises have adopted an entire new supply chain management conceptto alliance with the other upstream and downstream enterprises in order to achieve complementaryadvantages and to enhance market competitiveness. Currently, the auto production enterprisesexpand the internal supply chain management to the industry-oriented supply chain management,the management of resources from internal to external expansion. The changes of the economicenvironment, development on information technology and new concept of supply chainmanagement lead to the reconstruction of the car manufacturers supply chain model.Based on the analysis of auto production enterprises’ supply chain model, Suitable for autoproduction enterprise of around supply chain model construction problems and centered on the constructionof auto production enterprises’ supply chain model, the paper focus on the outsourcing mechanismand Specific application strategy. Specific researches as Follows:The paper analyses comprehensively the industrial base of China’s automobile productionenterprises and the development trend. Enhancing the supply chain management, automotivemanufacturers focus on the core business. Outsourcing is the main trend, and re-build propersupply chain mode is significant for China’s auto manufacturers. New auto manufacturers supplychain mode should be outsourced to a third party logistics companies.Elaborating the concept and meaning of the supply chain management and mode, the currentsituation and the developing trend of the theory, the paper combines the outsourcing theory, thetheory of strategic alliances and third-party logistics theory to build a theoretical model of strategicalliances that auto manufacturers and third-party logistics companies to form strategic alliances andanalyses the economic benefits and advantages of this model through quantitative and qualitativemethods.Presenting China’s auto production enterprises’ supply chain model, the paper can provide acertain degree of decision-making for the China’s automobile production enterprises in supplychain management and model building, also provide a certain degree of decision-making for thethird party logistics companies enter into the automotive supply chain services market.