Reasonably Guide The Network Of Local Government Public Policy Research

In today’s society, the active users of speech has reached the extent of hitherto unknown, whether domestic or international events, events, all can be formed into a public network, and then generate enormous public opinion pressure, to achieve any departments, institutions and public figures can not be ignored. The only power class and intellectual elite have the right to speak, and the network so that the general public including vulnerable groups, marginal groups also has a right to speak. Network of public opinion formation on government policy has an important impact, government departments have to through the network in a timely manner of communicating with the public, to understand the public mind, and try to guide.If the government to the network public opinion to guide, or guide is not timely or improper network public opinion guide, may go to the extreme, the public and even the credibility of the government and the ruling ability lose confidence, caused inestimable influence; instead, the network public opinion and treatment, will push the public and government relations between benign development. So, how to deal with the wave of network tide, how to carry on correct timely guidance, will be the network era on the government’s ruling ability test.This article first elaborated the network public opinion formation, characteristics of network public opinion were cited, local government management of the network public opinion situation and problem undertook an analysis, introduced advanced management mode, and finally put forward their views:the local government to guide rational network public opinion, first to the network public opinion may bring negative effect to give enough attention, and for the first time reasonable guidance. Reasonable guiding the network public opinion from various aspects:firstly, starting from their own, local governments to raise the level of administration, administration according to law; secondly, when the network public opinion excesses, local government should stand actively speak frankly and sincerely dialogue with the public, with the correct attitude, efficient executive force to solve the public questioned; strengthen network supervision, health legislation and improve the network public opinion supervision system; local government need to cultivate opinion leader ", fighting for the right words, strive to improve the quality of Internet users, for benign network behavior and so on, generally speaking, the purpose of the article is that in the current network environment for local government reasonably guide the network public opinion made some reference to the views.