The Coupons Service Based On Mobile Phone

With China’s rapid economic development, people’s demand of living standard is alsoconstantly rising. High consumption, fast-paced, has become a common phenomenon in thelife. Growing consumer demand and the attendant stresses of life, become a universalproblem faced by ordinary people in China. The core of the problem is how to get a better life,but also to save money? The common daily consumption of ordinary people is the basicnecessities, every Year there are a lot of money spent on the basic necessities. According to areport released by the e-commerce operator Taobao, on-line consumption accounts for only10%of the retail sales, the consumption of off-line will have greater market space than theon-line’s. For ordinary people how to save money on the basic necessities has become a bigissue which should be solved urgently. The coupon is a good tool to balance between theconsumer demand and the saving money demand. At the same time, for stores coupon is alsoa good market tool. While traditional coupons exist the problem of high cost and lowconversion rate, that make its efficiency is not high. At the same time, mobile Internet andmobile phone technology is developing rapid, through the cell phones and mobile Internettechnology, coupons transfer it’s form from paper to electronic media, it make coupon’s costmuch lower. Meanwhile, the mobile Internet technology make coupon has higher conversionrate, so that improve the efficiency of the business.This article make sure the system demand by analyzing the status and trends of thecoupon market, design the system structure and the realize the system based on thecomprehensive utilization of mobile phone technology, mobile Internet technology, searchand data mining technologies, database technologies, Python, Objective-C, Linux and othermainstream related technologies.The design of mobile phone coupons system is divided into two parts. The first part isthe businessman coupons release system, includes new business registration, releasepreferential, data analysis, mobile coupons two-dimensional code verification system and so on; the second part is the user preferential search system, this section includes, preferentialsearch, maps show, peripheral preferential search, preferential information personalizeddelivery, etc.