The Research On AB Company Logistics Strategy Management

Owning to logistics Industry has close relationship with economic development, logistics industry possesses specificity under modern economic environment, modern logistics industry is upgraded from traditional logistics industry during information networking period, related with multidisciplinary and multiple scope, the target is to satisfy customer's need, utilizing overall planning to consider procurement, production, transportation, sales situation in market, utilizing centralized management to packing, information, warehousing, transportation, inventory, Custom clearance as well as loading/unloading activities, to establish one complete supply chain, so that it can provide multifunctional and integrated value added service for customer with lowest cost as possible. The symbol of modern logistics is appearance of Logistics Hub and 3rd party logistic partner based on professional assignment and cooperation with enterprise on supply chain, the designed feature is logistics system management and concept design capacity, core technology is information networking.By studying AB company logistics management strategy, analyze main issues, such as lead time for order is long, high demurrage charge due to delay custom clearance, customer is not able to handle bulk material in container, unable to response to customer's requirement for property changing rework of small amount product, lacking service and management by professional logistics company, it caused poor satisfaction degree from customer. Summarize defect of AB company original logistics management strategy, through re-designing and planning logistics supply chain, AB company establish logistics Hub and cooperate with 3rd party logistics partner in China, adopt AHP method to select location of logistics Hub and 3rd party logistics partner, implement new designed supply chain, to improve logistics service and get customer's satisfaction degree improved eventually. This is important for AB Company to improve the lead time, reduce the customer complaints and develop new customers. Also it could be a reference for other companies on the logistics management strategy improvement.