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The Research Of Construction Of Wanda Group 'Double R' Social Responsibility Analysis System

Posted on:2012-04-30Degree:MasterType:Thesis
Country:ChinaCandidate:Z W SunFull Text:PDF
GTID:2219330368488968Subject:Business Administration
Abstract/Summary:PDF Full Text Request
"Industry for the country, Devote the society"——It has always been the Chinese modem enterprising espouses purposes and principles. But, into the 21st century, the attack of the event and the voice to Chinese corporate social responsibility is growing. The lack of our country enterprise corporate social responsibility could not hide and be ignored. After joining the WTO, the voice of China enterprise construction "The first class equipment, first-class technology, first-class service, first-class quality of internationalization, modernization enterprise is rising, but only to social responsibility construction" ability and level of the enterprise, the best "China has never been most Chinese companies have put on the agenda, the more confused theory to ascend to the enterprise development strategy of height. Since the 2010 outbreak of a series of corporate social responsibility for missing and cause of public events, has been in China for the social responsibility of the enterprise system construction, alarming remind our country enterprise society responsibility system is imminent.The article uses the system and theory analysis method with the party summary method, quoting and expounding Wanda Group'Double R'social responsibility analysis system with the history and theory, summarizing and inducting the construction methods and measures of the system like Wanda Group'Double R'social responsibility system. On the other hand, it reviews the process of Wanda Group'Double R'social responsibility system which from nonexistence to existence and from immature to mature, as pointing out the problems existing in the construction of the and insufficient, advancing Wanda Group'Double R'social responsibility system, indicating the direction for diversified development of Wanda future.The studying of this paper provide a theoretical reference for other private enterprise which value enterprise economic benefits first but undertake more corporate social responsibility. It is positive significance for the other enterprises to establish enterprise society responsibility evaluation system.
Keywords/Search Tags:Double R, Corporate Social Responsibility, Evaluation System, Operation mechanism
PDF Full Text Request
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