| Lianshui County is an eco-agriculture county in Jiangsu Province.Lianshui is rich in its natural advantages. As a result of its favorable conditions,Lianshui County makes best use of agricultural development projects and investment advantages.Meanwhile,it focuses on nurturing and growing leading industries to strengthen the industrial bases continuously and to promote developmental scale.Based on the construction of wedding water lotus,making the brand of lotus root bigger and stronger which has becoeme the main channel of farmers' incomes and production.The paper takes local specialty of wedding lotus in Lianshui as an example,describes the advantages,characteristics and development trends of wedding lotus.We propose circulation modes of wedding-water and analyse various modes. By the further comparative analysis of theories of foreign agricultural products,the vertical circulation mode which set wholesale market as the center,Large-scale distribution centers based on the flow pattern of the chain and Large-scale processing enterprises in the shallow roots of the export business as the leading mode of circulation were put forward.Finally,the paper put forward measures to optimize circulation patterns of wedding lotus which can promote the brand effects of wedding roots and benefit local economic development. |
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