A Research Of Supplier Relationship Management From The Perspective Of Supply Chain

Thanks to the rapid social and economic development in the 1990s, consumer demand has undergone enormous changes, and the world economic activities have also shown characteristics of globalization. These changes result in higher requirements on the enterprises'competitive capacity; the competition is no longer between individual enterprises, but rather, between supply chains. Whoever have supply chains that respond to customer needs, improve product quality, and provide quality services, can get more advantages. SCM (supply chain management) as a new management model has become the focus of management, and SRM (supplier relationship management) is a key link in supply chain management, with suppliers becoming an important factor. Therefore, the strategic role of supplier selection is particularly important in today's society.Focusing on SCM and SRM theories, supplier relationship management, vendor selection and evaluation, supplier certification, performance and incentive analysis, risk prevention and control, this thesis studies the processes of supplier relationship establishment, development and deepening and explores the methods to identify strategic partner for the business.This thesis first analyzes the relationship between the enterprise and its suppliers and summarizes the development of supplier relationships, comparing the traditional supplier relationship with strategic supplier partnership, and pointed out the significance of strategic partnership relationship with suppliers under the new competitive environment. Secondly, it also analyses the domestic and foreign research on the supplier assessment methods and introduces the ways to establish a new strategic partnership with suppliers. Then the paper analyzes supplier performance evaluation, incentives for suppliers, and the importance of risk control management. Finally, through a case study of Company A, the thesis introduces specific steps and methods of the company's suppliers selection. Hopefully, the findings of this thesis may offer reference for efficient assessment of suppliers.