Development Strategy Research Of HY Corporation .Ltd

Along with the economical development, income level of township dwellers enhancement and medical service policy of the national improvement, the blood vessel support profession's market prospect is broad. At present, our country disease patient surpasses 23,000,000, in recent years, the patient increases about 3,000,000, in 2009 dies in coronary disease's patient is 2,410,000. In 2009, our country accepts the PCI treatment the case only then 242,000, nearly 95% coronary disease patient have not obtained the effective treatment. So big market and the rare opportunity, grow regarding the HY Corporation's initial period are advantageous. Therefore conducts the strategic research to HY Corporation appears especially important, the reasonable feasible strategy and the implementation have the significant profound significance to the HY Corporation's long-term development.In this paper, HY companies object to the theory of corporate strategy, combined with the company's internal and external environment HY, HY's development strategy for an empirical analysis. Basic starting point of this paper is the analysis of the macroeconomic environment, this point of view, HY companies have great market opportunities, personnel in place once the capital is able to occupy the market quickly and efficiently. The process of writing, the use of the information collected literature, market research and other practical field methods, combined with PEST, Porter's five forces model and other theories methods, HY's macro environment, industry environment and internal environment of the more in-depth analysis, and finally through the SWOT analysis method commonly used to extract the company's development strategy HY, and finally, to achieve strategic goals described in detail the various measures.