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Study On The Performance Promotion Of The Chinese Telecom Marketing Project Team

Posted on:2012-12-02Degree:MasterType:Thesis
Country:ChinaCandidate:Y ZhangFull Text:PDF
GTID:2219330338453072Subject:Project management
Abstract/Summary:PDF Full Text Request
Along with the progress of computer technology and networking,a-nd the reorganization of telecommunications industry, the three telecom-munication operators will,standing in the identical platform, carry on the competition of entire service management.To be in an impregnable posi-tion during the keen competition, telecommunication operator must pay great attention to the enterprise's choice and transformation on marketing aspect, and innovate in marketing idea,marketing method, marketing mar-ket, marketing organization. All these can not be without the comprehens-ive and science effective achivements inspection to marketing team.Thus, through the inspection, operator can find problems, sum up experience a-nd promote its achievements level comprehensively.The paper first introduced the project team achievements management's related concept and the elementary theory.and then it analyzed the present situation of achievement management team to find present problems in it. The paper proposed the foundation mentality of Chinese telecommunication marketing project team's achievements management system and gave design. Besides, it proposed some items which should be paid attention to during the iimplementation to find achievements management strategy for the team.
Keywords/Search Tags:project management, huaibei telecom, marketing team, achievement management
PDF Full Text Request
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