On Designing And Practical Study Of Precise Service For Data Business Users In 3G Era

With the rapid development of mobile communication industry and wireless internet technology, as well as the continuous development of broadband internet, with the fast growth in the number of mobile phone users and the expansion of data application areas, broad prospects for the development of data services has been presented before the world.In the 3G era, data service operations have become increasingly demonstrated the characteristic and trend of marketing on the users. As a result, the data service operators urgently need a technology platform for information exchange with users.This platform should have the features of being efficient, convenient, low - cost, manageable, and easy to assess.What's more, it can transmit information to users, and get users'feedback instantly and accurately.The idea to construdt a precise service system for the users of data service emergies with the increasing number of data users.The system for planning idea is to provide a marketing interface directly to the user's desktop, treat the data business users directly as the target of marketing and services. It can choose and classify the information according to the system's previously- set conditions, so to precisely recommend the needed marketing and service when the users are online. It can introduce new products and developing new business targetedly so as to enhance customer's sincerity, improve the penetration of the operator's brand and operating philosophy, advocating customer care and services.In this basis, the thesis studies specially the technology and service scheme of"system of precise service to data business users". Establishing the port mirroring between the server of bras and RADIUS, we can assign a bound account to the dynamicly-allocaed IP address, making use of the protocol analysis of RADIUS. In such a way, we can establish the Hash table to store up the insinuation relationship between IP and account. The thesis also thoroughly probes the solution with TMA-based precise services and analyzes the current status of data services operators'data business in China and put forward a corresponding system framework including the precise service concept and its characteristics , as well as the the specific realization of prcise service in technology.Finally, it presents the realization of specific technical framework and precise services and specific implementation of developing the form of precise services, with the help of presenting the system of mobile interactive electronic community services. The purpose of it is to test the feasibility of the system.