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The Network Reds Landscape The Cultural Significance Of The Construction Of Their Media Space

Posted on:2012-03-01Degree:MasterType:Thesis
Country:ChinaCandidate:F ZuoFull Text:PDF
GTID:2218330338956023Subject:Journalism
Abstract/Summary:PDF Full Text Request
As an Internet celebrity, Sister Feng became a hot topic among people by posting her pornographic pictures and making galvanizing remarks. She is actively engaging in not only media interviews, but also creating her own cyberspace. She has been the subject of media coverage by the requirements for her future life mate which are different from conventional values and tastes and her distorted self-cognition, thus she undoubtedly became the target of people's entertainment and enjoyment. Through careful perusal of media report about her, it can be concluded that she is satisfied with being exposed on the media and enjoying her self-directed show. Sister Feng gradually creates her special media-spectacle by utilizing media's attention.What is the cultural significance of the media show like Sister Feng? What is the reality of the media nowadays? And what are the differences between Pseudo-environment defined by Lippmann and the present media? What have some changes taken place to the creators of media-spectacle?Sister Feng's media shows directed and acted by herself is different from that of the past. Mass culture produced by mass media and the elite in the past has been changed into a way of life led by common or even marginalized people. Culture creators changed. Furthermore, both subjects and transmission modes have been changed a lot. In the past, serious, abstract and public events were only exposed to the media, and most of the news coverage was dominated by the minority in the print media. At present, however, daily even private life becomes the subject of image times where everyone is directors and actors of their lives. Meanwhile, the aesthetic tendency has been changed from the concentration of spirit-orientation and seriousness into the appreciation of the ugliness and other's privacy. Sister Feng gradually mingles the line between individual space and public space by her daily privacy-speculation and the role of anti-lady. The object of media culture in the past has become the shaper of media.
Keywords/Search Tags:Internet celebrity-spectacle, media-speactacle, new builder of culture
PDF Full Text Request
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