Since 1982 China resumed the life insurance operation, the life insurance industry has experienced a constant development. Its provider expanded a lot in amount. With life insurance provider's expanding, our life insurance market faces increasingly competition and getting out of line operation often exists; especially the lack of honesty and credit comes out to be one of the biggest problems of life insurance industry. So now it is urgent for the relevant institutions to solve the problem of how to develop and expand reasonable market capability so that to make China's life industry competes in a positive and orderly way with the increasing providers. In order to solve that problem, firstly we have to know how big the effective demand for life insurance is. This paper focuses on the effective demand for life insurance in our country. The paper is structured by five parts:First part is the introduction. We talk about why we choose this topic and the background of this paper, and then I will confine some concepts, and finally simply introduce the research route and methods.Second part is the literature summary and the innovation. We look back to the previous researches on this problem and find out the strong points and short points so that we confirm the emphases of this article.Third part is the common factor analysis affecting the effective demand of life insurance. By using analysis of statistics, analyzes three major factors (economic factor, policy factor and social factor), which affect the development of life insurance industry in our country and make sure each factor's specific influence on the effective demand.Fourth part is the present situation of the effective demand of the life insurance industry in China and factors that affect it. We respectively make a research on the factors that cause changes of structure and total amount of the effective demand.Finally and the most important part, we will make a research on the future... |