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Enterprise Network Marketing Search Engine Optimization

Posted on:2009-06-04Degree:MasterType:Thesis
Country:ChinaCandidate:J PuFull Text:PDF
GTID:2208360275484005Subject:Software engineering
Abstract/Summary:PDF Full Text Request
The world is coming from a'information age'to a'information economy time'rapidly via the internet. Today, the search engine becomes the most popular function of the internet because the search engine can search the useful information accurately and to improve the search engine is the most important work for business on internet. The middle and small business can take advantage of an opportunity to sale on internet utilizing the search engine. However, it is just in leading strings on researching of the search sale interiorly and the theory is not consummate. It is scattered, hasn't become a perfect science system and can not exert its instruction function during practice.Due to this condition, using the newest research result and marketing management, information science and computer science, this article takes a comprehensive research on search engine sale type. Major on the feasibility of search engine on the internet market and market strategy for middle and small business, modeling on effect survey during the search engine practice and provides a effect evaluation model on the execution of search engine tool for middle and small business as per statistical data analytical method, induction, statistical data verification, etc.. The research method and result of this article can provide reference and evidence for those middle and small business that are performing or will perform the search engine marketing.
Keywords/Search Tags:middle and small business, Internet marketing, search engine, Effect evaluation
PDF Full Text Request
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