Investigation And Study Of Sports Television Entertainment

In past recent years sports television programs within our country and abroad have offered rich recreational resources for people of various ages, and they become one of the top reception rate programs. We should see that sports broadcasting programs in our country are approaching world's advanced level under cooperation with some foreign media (for example, ESPN), but there is still a big gap between our country and foreign countries in the making level of recreational sports programs in spite of its ranking the third among the same programs. How to study with a purpose from the making and operating methods of foreign television recreational programs is an urgent problem in need of research for the coming Olympics Games in Beijing in 2008. Therefore, it is a pressing task for us to undertake a comparative study between the recreational sports television programs within our country and those abroad and to find a solution of it.This thesis focuses on"how to develop sports recreational programs in our country", purposefully choosing the making of recreational sports programs of Shanghai Television Station, CCTV and Hunan Satellite Television Station as its cases, with foreign recreational sports programs as its references. It will summarize and analyze the factors leading to the success of recreational sports programs within our country and abroad, and display the progress of our country's television broadcasting industry by comparison, thus summing up the development pattern for our country's recreational sports television programs and actively exploring a new way for the development of this sort of programs, and it will also predict the trend in its further development.Main contents of this study1. The status quo, situation and the percentage of recreational sports television programs in our countryThrough a survey of the mass media in our country, this thesis summarizes and compares the making mode, the development law, and the development goal of our country's recreational sports television programs in order to find out reliable data for the advantages and disadvantages of the specific analyses below.2. Analysis of research fruits within our country and abroad Using multiple methods, this thesis bases itself on the research fruits within our country and abroad and it conducts a systematic analysis of the development and situation of foreign television media's programs of this sort so as to supply an objective basis for our country's television media to absorb foreign successful experiences.3. A comparative study of the status quo of foreign recreational sports television programs and of those in our countryThis part is the kernel of this study. Based on the data and facts from the above investigation, this thesis summarizes the current modes of recreational sports television programs within our country and abroad and it finds out that their advantages and disadvantages so as to make sure that a road of development for our country in this area is presented in front of us.4. Exploration and suggestions for how to develop our country's recreational sports television programsThrough the above analysis and a systematic summary, and based on the development trend of other country's programs of this sort, this thesis proposes a direction of development for our country's recreational sports television programs. Sports television workers should make use of our country's advantages to produce better recreational sports programs which suit the times'currents with a proper direction of development.