On The New Media Companies To Attract Venture Capital

The times of new media is coming. Considering the difficulties of obtain the loan, learn how to raise capital form the Venture Capitals is facing the governors of the new media projects.First of all, we should to realize some factors about the Venture Capital industry, such as their characteristics, the ways of the capital exit (IPO or acquisition) and so on. Secondly, we try to know about the evolution of the VCs in China in these years. And then, we will discuss the business plan of the Quacor.com, a new media project in Beijing, as an instance.The content of the business plan of the Quacor.com as follows: project introduce, its business model, the culture of the corporation, the source of the cash flow, the SWOT of the project, and the like.As follow, the advantage of their management team and other human resource status, the technical level of it, their copyright protect strategies, their financing plan, their competition strategies, and the policy risk come form China government was described.Finality, the paper tries to analyses how to value a new media project and how do enterprisers pick the right VC, some key points about the questions were enumerated.