TV And Rural People Stay In The Daily Life Of The Elderly

With the development of economy, the speed of city construction to speed up, more and more migrant workers migrant workers in rural areas of China, the emergence of a large number of "empty nest" phenomenon.The elderly left behind in rural areas has become a prominent social problem, urgent attention. Ethnography, as a research method, the introduction of communication time is not long, but it shows its unique advantages.In this paper, the investigation of a village is located in Yunnan province Baoshan city Shidian County about TV as a kind of traditional media, in the playof life of the elderly left behind in the role of.Elderly people left behind in rural China is a social reality, is a prominent issue in China’s modernization process. At present the research on this group is mainly from "agricultural economy", "sociology and statistics", "psychology", "pension system".While the use of ethnographic methods to study this special group of elderly left behindin rural areas from the perspective of Journalism and communication, also in China is still blank, this paper can provide a new angle of view and the case for mass communication and psychological research to a certain extent.Study on the correlation between the left behind elderly viewing habits and personal background and viewing habits will help the media to better understand the elderly left behind in rural demands of audience and reception psychology, help TV practitioners adjust or create more suited to their TV programs; on the other hand, facing entered the aging society China, media should shoulderthe positive publicity and education functions of social responsibility, training people to set up correct concept of aging, called for the TV media attention to vulnerable groupsof the population of elderly people left behind in rural society in. A harmoniousenvironment for the establishment of communication media, the construction of a harmonious society.In the research method, the ethnography and in-depth interviews with a combination,trying to demonstrate the left behind elderly is how to understand, accept the televisionprovided content, presentation of a TV and left behind a true picture of everyday life for the elderly.