Dance With The Audience

Recently it has been a phenomenon that more and more journalists opened twitter. Through this media, journalists and audience keep connection by social network and consistent agenda. They construct social network, in which information and resource flow orderly. They set a variety of agenda, The Wenzhou train crash, Malay aircraft lost and so on. Considering these common interest, they interact insistently.For a long time, journalists form a pattern of interaction with audience. For factual agenda, they find the fact together. For controversial agenda, they comment and issue opinion. For mobilization agenda, they take on-line and out-line action. All of these has reconstructed the relationship between journalists and audience. On the one side, journalists respect needs of audience. On the other side, audience grasp more knowledge of media and do more media criticism. Meantime, interaction between journalists and audience reconstruct the idea and practice of journalistic professionalism. Fist, it helped news publicity, which means multicultural information and opinion spread. Second, it changed press autonomy, which means the government had to let go hold of news blackout. Third, journalists were fond of subjective news rather than objective news.