The Significance Of The Material Language In The Book Design

Book design is a compositive subject that includes a good many essential, such as design, painting, material, technique and so on. Although designing plan is the precondition of an excellent book works, a good production also yields to material performance and technique that is a nice match for design intention. Therefore, designers must master attributes and characters of materials. Furthermore, material is a strong design language and every material is an unit aesthetic object that injects fresh blood to book art design and during the process of book design it will be a medium of book design with abundance forms. Through stimulating sense and aesthesia designers will create affluent interesting vision and touch making use of the characteristic of human being's cognition process and material language. Along with the development of industry and modern science, book materials reforms constantly, we should make choices and proof of materials and printing techniques during the process of book design. The multiformity of materials application will push book design to a new development area.With the clue of the evolution of materials for book design, this dissertation analyzes the relationship between book materials and designs as well as summing up book in materials in all ages. Through analyzing method, functions and attributes of the materials language the paper opens out the important significance of materials in whole book design. It is a new approach of book design and book innovation that to build material consciousness and to manage material language. The significance of material is that we should regard material as a independent aesthetic essential and a new design approach and explore it, make use of it as well as thinking techniques and practicability, art and science, paper and new material into account. Looking upon material's qualitiable form the aesthetic visual angle, designers should to discover the Aesthetic feeling of material, make use of the aesthetic feeling of material, display the fascination of book design better and provide more feasibility for the innovation of book design.