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Advisory Body To Enhance The Core Competitiveness

Posted on:2011-05-12Degree:MasterType:Thesis
Country:ChinaCandidate:R DengFull Text:PDF
GTID:2199360308983141Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Core competence is the most fundamental and important capacity of the company, the essential factor of keeping a company's sustainable development and the crucial guarantee in continuously obtaining steady profits. The competition of the future market will be the competition of the core competence among enterprises. If a company wants to keep its advantage in the market competition, it should continuously examine the advantages and disadvantages of its opponents and itself, and learn and innovate, realize the core value appreciated by the customers, as well as maintain and enhance its core competence.With the trend of the economy globalization, the arrival of the intellectual economy, the consulting corporations are undergoing unprecedented opportunities of development as well as the more fierce challenges of the market competitions. In China, most consulting corporations are founded for a short time and some of them are still in the process of pioneering and surviving, faced with such problems as how to develop and expand its company and how to deal with the challenges brought by the foreign counterparts. As for EIC Consulting Institution of Chengdu, enhancing its core competence is of significant in obtaining the developing space and coping with challenges.The research of EIC Consulting Institution's core competence is divided into the four parts:theoretical survey, environmental analysis, judgment and evaluation on its core competence and the suggestions for training its employees and enhancing its competence.The first part is the theoretical survey. It is the summary of the relative documents for studying the core competence which concludes the conceptions of core competence suitable for the consulting institution. Meanwhile, the paper introduces the relative theories and methods of identifying and training its core competence. The second part is the environmental analysis. The article analyzes the outside environment of EIC Consulting Institution through the condition of the development of the institutions at home and abroad.The third part is the judgment and evaluation on its core competence. The article applies AHP analytic hierarchy process based on the investigation and research to judge the important factors making up of the core competence:the level of human resources, the capacity of knowledge management and operation, and the capacity of marketing. Then it makes an evaluation on the roles those three factors are playing.The fourth part is the suggestions for training its employees and enhancing its competence. After understanding and judging the core competence of Chengdu EIC Consulting Institution, it is necessary to solve how to train and enhance its core competence. The solutions put forward by this article are to enhance the integrating capacities making up of the core competence so as to promote its consolidation, mainly through the constructions of human resources, the enhancement of knowledge management, the consolidation of the core services and the promotion of the capacity of operating and managing the customers.The article has both theoretical and practical significances. The theoretical significance includes that the domestic research on the core competence of the consulting institutions is in the beginning phase, and the products are few, furthermore, the article summarizes the conception of the core competence suitable for the consulting institutions according to the its definitions by the scholars at home and abroad. The practical significance includes that it has an evaluation on the core competence of the company, and offers some concrete suggestions from the perspective of enhancing its core competence, which has a realistic and guiding significance in the development of the consulting enterprises.
Keywords/Search Tags:core competence, consulting, analytic hierarchy process
PDF Full Text Request
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