Nanjing Longtan Logistics Park Project Risk Management Studies

With economic globalization and trade internationalization becoming deepen, plus the rapid development of science and technology, the competition of logistics is becoming even sharper. The tools of competition are not only limited to capital and channels of network sales, but also information, science and technology, as well as advanced arrangement are also included.It is a huge cost to invest logistics parks for enterprises.Therefore,the investors should make decisions prudently.This paper takes the example of Nanjing Longtan logistics parks,to provide the theoretical basis and support for enterprises, by doing an research on the entire process,including risk identification,risk assessment and risk control.In the first place, the paper analysizes the current situation of logistics in Nanjing and the basic informatin of Nanjing Longtan logistics parks, in order to make a SWOT analyse. On the basis of its orientation, the paper makes an analyse of the risks it faces, and sets up the corresponding model with fuzzy comprehensive evaluation, therefore evaluating the comprehensive risks and taking some necessary measures to reduce the effects of risks accordingly.The paper provides some reasonable suggestions on the development of logistics parks, in order to improve the benefit of enterprises, strengthen the ability of competition, as well as accelerate the development of logistics in Nanjing.