Insurance Companies Customer Service Innovation And Service System Build

The service is one kind of special invisible activity. Itprovides the satisfied feeling to the customer or the industry userwhich needs. Along with society's development, the service hasgradually substituted for the product quality and the price, becomesthe market competition the new focal point. The insurance does for theservice industry, the safe product performance is a paper pledged, thesafe product particularity had decided the insurance enterprise mustdepend on the enterprise the service, the prestige wins the market.But, at present our country insurance enterprise universal existenceservice consciousness, the service way, the service method, theservice idea lag, cannot satisfy question and so on market demand. Therefore, the safe enterprise complies with the trend of the times,strengthened service idea, improvement service method, implementationinsurance service innovation, thus comprehensively promotes theservice quality is the inevitable outlet.The service has invisible, not可分离性,异质性and may not thestorage, the insurance service besides has the service commoncharacteristic, the insurance service also has compensates the nature.The safe enterprise implements the service innovation, wants thecomprehensive analysis insurance industry service present situationand the existence question, the analysis influence insuranceenterprise grade of service primary factor, the establishment serviceconstruction, the service innovation in the insurance industrydevelopment strategic status, thus sets up the strengthened servicemanagement, service innovation consciousness.Constructs the insurance industry service system, is clear about theservice strategy, the optimized service flow, the formulation servicestandard, the control grade of service, strengthens service training,completes the backstage support, comprehensively promotes theinsurance industry grade of service.