Research On The Export Competitiveness Of High-tech Products In Jiangsu Province

The era of the 21st centuries dominated by knowledge-based economy, as a pillar industry of the knowledge economy, the exports of high-tech industry is of great significance to upgrade industrial structure, change the economic growth mode, it embodied a concentrated reflection on economic power, technological strength and international competitiveness of a nation or region. Therefore, for exploring how to improve their export competitiveness, it is important to study about Jiangsu Province's high-tech products exports in the international competitiveness and influence factors.Based on the systematic analysis of international trade theories and research status at home and abroad, this paper analysis the status of high-tech products export in Jiangsu Province from the aspect of the product export market,export structure, the way of export trade, export region,export enterprise. The conclusions which from analysis of high-tech products export in Jiangsu Province are those:export markets focus on U.S., EU, Japan and so on, the main export product is the types of computer communications, electronics, processing trade are dominant in export trade ways, secondly is general trade, exports regions are mainly in the southern of Jiangsu Province, export enterprises are mainly foreign enterprises, secondly is domestic enterprises.In the process of analysis, market share, trade competitiveness index, conversion rates, product mix, competitive advantage change index, regional revealed comparative advantage index, intra-industry trade index are used to be analysised export competitiveness of the high-tech products level in Jiangsu Province from a different perspective. Although these index have different emphases, all index get a common conclusion:the high-tech products have been improving export competitiveness in Jiangsu Province, compared with the national average. Jiangsu Province High-tech exports are more competitiveApplying the method of regression analysis, This paper quantitative analysis the factors which influenced on the Jiangsu Province high-tech products export from the foreign direct investment, R&D expenditure and human capital input, government policy and the change of exchange rate .The results showed that R&D Expenditure and foreign direct investment played significant important roles in enhancing the export of high-tech products in Jiangsu Province; furthermore, R&D Expenditure was more important than foreign direct investment.Finally, from the macro and micro level, the ways to promote competitiveness of high-tech products export were proposed in Jiangsu Province. In macro-level aspect, the way of strengthen university-industry cooperation, speeding up the advancement and modernization, internationalization process, and establishing an unified, open and orderly market system, promoting the strategy of market diversification; In the micro level, the method of carrying out high-level communication actively, and innovating ideas of marketing, increasing the forward-looking technology investments by use of policy support, and refining product differentiation, developing new export growth.