Research On The Strategy Of Promoting The Export Competitiveness Of Jiangsu High-tech Products

The export of high-tech products plays a vital role in optimizing the trade structure,promoting the smooth operation of national economy,promoting the rapid development of economic aggregate and improving the international competitive position,and is the key to high-quality economic development.In the process of deepening economic globalization,the competition between countries and regions is becoming increasingly fierce,and the competition between high-tech products has increasingly become a new focus of international and regional competition.Jiangsu has superior transportation conditions,obvious advantages in capital,talents and science and technology,and the export volume of high-tech products has always been in the forefront of the country,and shows a rising trend year by year.Plenty of high-end talent pool in the province,perfect the government’s policy support,comprehensive infrastructure equipment,solid economic foundation,good market environment of Jiangsu province for the healthy development of the high-tech industry conditions,the formation of the diversification of Jiangsu province high and new technology development situation provides a good foundation,It also provides good support for the rapid and healthy development of other related industries.But in recent years,with the escalating of China-United States trade war and COVID-19 continues to rage,increasingly complex competitive global trade competition,the development of high-tech industries in Jiangsu province is faced with unprecedented challenges,how to further improve the export competitiveness of high-tech products,and promote the development of the high quality of high-tech industries,It has become an urgent problem to be solved by both theoretical and practical circles.The thesis focus on high-tech products in Jiangsu province export competitiveness is the central issue of ascension,widely read relevant literature and in-depth research on the spot,on the basis of combination of high-tech products in Jiangsu province exports,export proportion and the relevant data such as export varieties,to the situation of export trade of high-tech products in Jiangsu has carried on the SWOT analysis,Comprehensive high-tech industry export competitiveness and influence factors of high-tech industry export competitiveness evaluation model was constructed,and then using the evaluation model and ridge regression analysis,the export competitiveness of high-tech products in Jiangsu province is evaluated,and combining with the evaluation results,from the macroscopic and microscopic two levels,put forward Suggestions in Jiangsu province high-tech products export competitiveness.At the macro level,first,we should improve the political support system and strengthen the implementation of policies.Second,we should improve the system of scientific and technological innovation and build a team of high-end talents.Third,we will improve the quality and efficiency of foreign investment.At the micro level,one is to establish a public service platform to enhance industrial value;Second,to build a well-known brand,increase international marketing efforts;Third,we need to strengthen macro regulation and encourage healthy competition.