The New Rich Olympic Auto Parts Company Development Strategy Research

With the advance of society, our car, car in people's life and convenient for promoting China's economic development, but also brings energy and environmental challenges. As a representative of the steel and raw material prices for automotive business environment brings great pressure.Through the analysis of the domestic auto parts, the present situation and development trend of changchun automotive industry development environment, changchun automobile spare parts industry competition situation, the company profiles, company ability and resources, the company's internal situation, analyses existing problems in a rich Olympic auto parts Co., LTD. In the business environment opportunities, threats, advantages and disadvantages, and summarizes the key factors of rich arcane auto parts Co., LTD will participate in domestic auto parts market competition, the company shall formulate correct direction and goal.Rich Olympic auto parts Co., LTD. Is a wholly owned subsidiary company of the steam group, inherited faw group company years of management experience, give full play to the resource advantage faw group company and product development advantage, product development, to ensure synchronous programming faw group company of automobile and faces the domestic auto parts market outside, the domestic and foreign, directly involved in the market competition, the implementation of international operation strategy is rich Olympic auto parts Co., LTD is an inevitable trend of development, can make the company win the future development of space, further improve the overall quality of the company and the competitiveness of the international market, the international development direction is needs to have its own core competitive as support. Cultivating the core competitiveness of the company, and make full use of advantages, efficient use of the capital stock market to raise funds. Company should make full use of faw group company in the new energy technology research achievements, timely transformation of production, and faw group company of new energy vehicles synchronous development. Through the sales channel and sales network, the product in the first group company matching will rival the share of the company on faw group supply system, form scale, can quickly monopolistic management form rich Olympic auto parts Co., LTD. Of the core competitive advantages, faw group company of the construction of innovation system of independent brands, faw group company with opportunities for development, automobile synchronization internal resources and adjust give priority to dozen of "clear" rich "brand and automobile's" brand of auto parts products. Companies with faw group company to establish several major truckload enterprise supply chain alliance, and the comprehensive group corporation's international automobile vehicle cooperative enterprises to establish various forms of alliance. Companies should give full play to the enterprise culture. Companies must grasps the new trend of development of science and technology, with the international automobile industry development, the company must have pace of independent innovation ability of technical research. Through the introduction of advanced technology and combining the independent research and development of technology innovation, enhance the company's ability to improve the company's core competitiveness, establish with independent intellectual property rights of the technical research and development system. To improve the quality management system, the introduction of advanced international quality standard and management measures. At present, the company is in the key period listed before, advocate the gentle change. As companies listed on the smooth transition, introducing competition mechanism of elimination, under the pressure of the active learning, enhance whole consciousness, improve the overall quality of the staff of the company. Maximize the company's existing human resources to optimize configuration.To build the company a "learning, innovation", the company will be the team to borrow faw group company development trend, can quickly, will shadowfax in a rapid growth in the industry leading position of attitude, enable the company to become an international development as soon as possible has certain competitive power of auto parts enterprise group.