Gansu Mobile Business Supporting System New Business Development Process Management

As the 3G era and telecom operators control the arrival of an open situation, China Mobile is facing more intense competition at home and abroad, the telecom industry has been pursuing the expansion of type size and speed development period, access to pursue enterprise efficiency and market competitiveness the core of the new stage. The traditional business model has changed from the network and technology for the gradual transition to "market-oriented, customer-centered, effective for the purpose of business model. China Mobile to develop a "centralized support system," the strategic policy, business models and changing business environment, the need for more powerful, rapid response, flexible and stable operation support systems to support the activities of marketing front.In this paper, Gansu Mobile Business Support Systems status of new business development process, all departments involved in the situation, the problems of these three areas, we can see, Gansu Mobile's new business support system development process there are seven problems add up, it will restrict the rapid development of Gansu move next. With the intensity of market competition intensifies, TD_SCDMA conduct business, business support system of new business development will become increasingly important, the status of the new business development is so alarming, such as any of its to continue, will inevitably impact Gansu Mobile's business development and customer satisfaction. Gansu Mobile to continue to maintain market leader position, we must develop a new business process reengineering, unified management of the development process to develop effective new business development management, and construction of new business development process management system, raise the level of development and management, use information technology tools to support management, further enhance the core competitiveness of enterprises.In this context, this paper, project management, software development, information management systems theory and new business development and management and other related theories, put forward the following solutions:not clear enough for the responsibilities of various departments, the lack of closed-loop management process, business on-line before the test, lack of on-line after the tracking, assessment and other issues, the measures taken to address are:the establishment of covering all sectors of business change management practices, strengthen implementation; for the development of quality time with the development of the conflict, business development, priority management confusion, input costs and product benefits of the contradictions, the proposed measures are:the demand for the establishment of provincial corporate level evaluation system. Meanwhile, in order to improve the management system, process execution, it is recommended:the development of information technology-based new business development and management platform, development and management to improve efficiency.Finally, This paper describes the process of planning new business development and management, and information technology-based new business development and management platform for the implementation of the analysis confirmed that the implementation of effective management platform.