Internationalized Growth Strategy Of China's Banking Industry

Since 2007, the external environment of China's banking industry suffered unprecedented complex changing. International financial crisis triggered by the U.S. subprime mortgage crisis led to a severe turbulence in international financial markets. China's economic suffered obvious slowdown. The financial institutions confronted more challenge. Under this background, the impact on China's banking industry is relatively limited since it is not fully internationalized: It remains a healthy and fast development momentum, providing strong support for China's economy towards outside impact. China's banking industry continues its growth between opportunities and challenges and accelerates its growth to internationalization.This paper is divided into nine parts, including introduction, main theories, internationalized status of China's banking industry, market structure analysis of China's banking industry, international competitiveness analysis of China's banking industry, knowledge structure and the evolution analysis of China's banking industry, experience and lessons of large-scale banks'internationalized growth and internationalized growth strategy of China's banking and the conclusion and prospect.The analysis is primarily based on the theory of internationalization of companies, industrial structure, international competitiveness, industry growth, strategic management and knowledge management.Firstly, this paper elaborates current internationalization status of China's banking and a case study of Bank of China; secondly, an empirical analysis of market structure, including its market share, market concentration and product differentiation; thirdly, an empirical analysis of the international competitiveness of China's banking industry and a comparison with international large banks by means of fuzzy comprehensive evaluation method; fourthly, the application of comparative analysis of knowledge management between China Banking and international large-scale from the knowledge structure and evolution angles; also summarized the internationalization growth of the international major banks'experience and lessons in detail; Finally, from all of the above analysis, proposed the internationalized growth strategy of China's banking industry.In short, this paper's analysis focuses on three aspects: market structure, international competitiveness, the knowledge structure and its evolution. Also by drawing on large international banks and the Bank of China's international growth experience and lessons, find the international growth strategy of China's banking industry under the background of volatile world economy finally.