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Based On The Process Window Of Business Management Model For Qinhuangdao Travel Agency

Posted on:2010-04-11Degree:MasterType:Thesis
Country:ChinaCandidate:N HanFull Text:PDF
GTID:2189360302959187Subject:Tourism Management
Abstract/Summary:PDF Full Text Request
Entrepreneurship is a new management theory, which considers the impact of industry characteristics to venture's core competitiveness, also takes into account the internal resources of the venture. In recent years, the Travel Agency's bright prospects of development is broad, but during the development of Travel Agency appears a lot of questions, which requires a new theoretical break through the development of bottlenecks.More or less, travel agency would apply entrepreneurship theory, but this application is not standardized, the main purpose of this study is to build an entrepreneurship model of travel agency, which could provide model and advice to the applications entrepreneurship theory for travel agency.First of all, this study analyzes entrepreneurship theory, travel agency management theory, the theoretical basis for the impact factors of entrepreneurial achievement-- school of Industrial organization and base of resources, in order to lay the theoretical basis for later research.Secondly, this study takes Qinhuangdao travel agents as the research object, finds the existing range of issues through research.Analyses fifteen impact factors of the travel agency entrepreneurship performance by using Analysis of Variance and Principal Components Factor Analysis, as a basis for building an entrepreneurship model of travel agency. Building dynamic entrepreneurship management model, through the travel agents constitute modules, Travel Agency business system ideas, travel agencies conduct business systems, business performance of travel agencies to amend the system to start a four-part.Finally, the impact of travel agency entrepreneurship performance factors as the breakthrough point, combined with the travel agency existing problems, this paper gives advice to the application of Qinhuangdao travel agency entrepreneurship model.This paper would research the application of entrepreneurship theory for Qinhuangdao travel agency by Qualitative Analysis and Quantitative Analysis combined method, which will play a certain role in promoting travel agency entrepreneurship theory, and provide a new train of thought for the development of Qinhuangdao travel agency.
Keywords/Search Tags:Entrepreneurship, Travel Agency, Entrepreneurship Model, Entrepreneurship Performance, Qinhuangdao
PDF Full Text Request
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