The Research Of Design Communication Management System And Pattern

Regarding the design enterprise, design management is impels the enterprise to obtain the competitive advantage the important attribute. And the effective design communication management is the very important link of design management to obtain the success.The design is the process and result cooperated by all "the designer". Design management is a system which constructs by many links, no matter being the design project management, the design organization manages or the innovation management, not one item has not been draws support the good communication only then can cany on smoothly. The design communication penetration entire design management practice's process, is implements each management function the fundamental mode, the method and the way. The success or failure of the enterprise design management and the quality of the design communication are inseparable.We felt profoundly, effective design communication is the important means that the design management works normally and develops unceasingly, is essential operate mode to realize the goal of design management. This article obtains from the discussion between system skeleton of enterprise design management and the content of management communication, mainly through the analysis on theory of design communication, link up with actuality in enterprise management, discovered that the old design communication channel sole or is imperfect, lacks the flexibility, the information communication feedback mechanism is not perfect, mainly has not formed a design communication management system and the standard, then caused the enterprise internal and external's information transmission advancement to be slow, cut the working efficiency. Therefore proposed the establishment effective communication design management pattern's concept, the way and the method, elaborated in detail in the design communication construction "the designer" the internal and external designs the communication question, and applies finally in design management.