Assessment Study Of Saloon Car Production

VW motor has some problems about product strategy in China so that it leads to reduce the Chinese business rapidly. It is a very important problem needed to be urgently considered how the joint venture selects the best product that meets the need of Chinese market by comparing and evaluating imported cars and autonomously researched cars.With the market investigation for consumers, the extent of people paying attention to every kind of car property is understood as the data base on setting up the saloon car production assessment system model. Then the delphi method is used and the experts in the field of cars are investigated, so the saloon car production assessment standard is made. The AHP is applied to set up the saloon car production assessment system model. The model will provide scientific basis for project decision-making.With the application of the saloon car production assessment system model, the failed case which is about imported Gol is evaluated in order to verify the rightness of the model and some proposals of the new car types which are autonomously researched are compared in order to select the best proposal.The saloon car production assessment system model is needed to be improved and perfect in the long work practice.