| In order to realize the social aim that everyone possesses the appropriate housing, the country has provided the middle and low income stratum with affordable housing,which can be viewed as an important step of the national housing accommodating system.. Although the real estate company, as the main developer of affordable housing, has come into existence for a long time,there is many problems such as emphasizing on marketing while neglecting process management. Meanwhile,academic researches attach too much attention to construction control but ignore the management of the whole project and overall process management. Therefore, how to improve the management level of the whole developing process efficiently and strengthen the competitiveness of real estate enterprises so as to develop affordable houses which can meet both the quality standard and the market needs under planned schedule and with proper investment income and social benefit are problems facing the real estate companies in the more and more fierce competition environmentUnder the guideline of relative project management theories, combining with the project management research achievement from both home and abroad as well as the author's experience by deep communication with the people working on affordable housing project, the paper systematically analyzes every stage of the whole developing process of affordable housing, and studies on organizing and management patterns,relative managing methods and the policies concerning affordable housing. Based on these analysis and studies,the author sums up the key stages and factors that an enterprise should pay attention to during the management of an affordable housing project, and also point out the main content,managing patterns and management methods of the affordable housing project management. The study, on one hand, tries to find out problems on project management, while on the other, aims to provide consultation for the government policy-making department to make policies, laws and regulations as the author's part on the development of harmonious society。... |
